[Mike Seddon]

Originally Posted by Tigglet

Thanks Mike. There are some good tips there. It's sometimes tricky as there is a limit to the amount of words available but I suppose in theory this should create more focus in ensuring the words used are fit for purpose.

Tigglet, great post. You just reminded me of the one tip I missed out of the article.

I write my ads on paper without worrying about the length of the sentences I am allowed to use. Once I feel I have the right message in the ad, I then worry about rewriting it to fit into the allowed space.

This allows me to be a bit more creative.

Thanks again - Mike