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well its promotion but also to let everyone know exactly what you offer.
I found out that Simon sold not just IT equipment, but also toners and inks - even though we chat nearly every day! Unfortunately I found out 2 days after I placed an order online with a new company as my usual one put their prices up.
Had I realised the extent of his products I would liekly have ordered from CP Ltd if the price was right!
Sometimes we think we make it obvious what we sell, and sometimes people cant see the woods for the trees. This is a chance to make it very clear and you can always point people back to your profile here for a quick grasp of what you do.
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