A fascinating headline test.....
One of these headlines did FAR better than the other....
I was quite surprised by the one that won
So Advertising a beaty product
Head 1
"for the woman who is older than she looks"
Head 2
"for the woman who looks younger than she is"
After a few guesses, Ill reveal the answer...
BTW...how can you create a poll?
Last edited by admagic; 27-05-2008 at 09:35.
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