Quote:
Originally Posted by Giftgirl
Thanks Dotwhack. I did wonder if this might be the case. I like the idea of the joint venture with another business. My list is very small, although to be fair I've only been up and running a few months, two of which I was ill and couldn't work anyway. It's like running up a down escalator sometimes! Thanks for the points.
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Giftgirl,
The best way to prepare for a JV is to produce long specific copy for one of your products or offers, and test the conversion using ppc or otherwise to that specific page
That way you can approach JV partners with confidence being able to tell them what you expect them to earn by promoting your product - they listen better if you can give them an idea of "what is in it for them"
You can also ensure your copy sells, before wasting the JV traffic
A list owners endorsment always makes a big difference
A great way to do this, is to make an offer for something free that is a repeat order item, (eg skin care) then make a "FREE" offer, for something very small in which they pay the postage to get a sample...an then upsell on an offer for more
That will get you the biggest number of sign ups,and clearly if they have paid say £2 for handling and mail they are qualified - and have picked up the cost of the mailing for you
(eg a sample of your skin care product)
You will need to offer the JV partner and affiliate deal on the back end offer in that case..