let me explain
LOL - I suppose you may be baffled...need to work on the dragon's den pitch!!!!
I mean to say that we are providing vouchers/money off/deals promotions to families so that they can get better prices at local attractions/retail etc and therefore still be able to do those things.
We have carried out a huge research project and found 98% of our families said they would like to have such opportunities...amazingly a higher percentage than that said that they would sign up their families (and give their details) in order to recieve such a goody bag. I can't argue with that - they want it.
Hope this clears it up...S
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