A fascinating question that has no answer.....
An interesting question about google analytics, and optimiser
The question is how is google really using the information?
For sure these tools are giving great information, but it is also
giving google great information too.
If you use conversion goal testing
Over time they will get to discover not just how much click thru
people get, but also a good guess at the profitability of key words.
Now if they discover that some keywords are giving a 10* return
on money.....of course they would be far too honest to up their
keyword bid prices as a direct result of that...
Or would they?
And is this really why google hands out the tools for free.
So should we give this information to google, or use other
tools instead!!
An open ended discussion,an interesting one none the less
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