Turning product "Tours" into sales
Hi kind folks,
Does anyone out there have any experience creating product tours?
I currently have an e-business up and running at writersresidence dot com (see link in my sig). The website has a link to a "tour" and a "sign up" page.
So far, a fair number of people take the tour, but very few people go on to sign up after that. Either my product sucks or my tour isn't convincing enough. I'd like to think it's the latter. Right now, the tour is a series of screenshots, but perhaps a "live demo" would be more appropriate?
Does anyone have any experience turning product tours into sales? I'd appreciate any tips.
Hope that all made sense... thanks in advance!
Monica
|