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Old 03-07-2008, 13:33
suemaddock suemaddock is offline
I'm Getting to Know A1
 
Join Date: Jun 2008
Location: Norfolk
Posts: 31
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Paul,

A good site, easy to understand and navigate.

The big thing that you are missing from it is any reasoning as to why people should enlist your services rather than somebody else. What are you better at than others? What do you do differently? If the answer to these questions is nothing then it is worth trying to find something that you can integrate into your business.

Do you specialize in any particular niche? Worth considering if you don't already - maybe businesses local to you, landscaping businesses, or those training people in underwater basket weaving! When you specialize in a particular niche or area then you can tell people that as a specialist for their industry/area you will understand their business better than a generalist. If you were a landscape gardener who would you choose between a general web designer or a web designer who specializes in landscape gardeners? The market place may be smaller for landscape gardeners but you would be in a MUCH stronger position to win the business. What is it in your business that you specialize in? Put the message across clearly on the website.

The only example of your work is your own website, no other demos or testimonials - these would help convince people of the value that you can add.

The only point I would make on the website as it is, on the three steps I think these come up a little too slowly, anybody who is scanning would possibly want to see them quicker.

Good work though Paul and I hope the above comments are useful.

Sue
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