[RedEvo]

On identical products price is a HUGE factor in our experience. I disagree with you on the look and feel of the site being unimportant although accept for many it may not be. I think for the extra cost of building something decent why take the risk.

If I see a site that's dirt cheap but looks iffy I click away. I need the 'trust' factor.

d

[Alvin]

I agree with you David if you can make a site look good all the better.

But if one site is ugly but functions.

and he other is a work of art.

I believe price will win most of the time.

Alvin

[RedEvo]

It's not so much a site being ugly, one man's meat and all that. For me it's if the site looks like it belongs to a 'proper' company. There are so many wingers in webland.

Mind you, a while back we had some investigators contacting us from the USA about a site selling Classic Box Set DVDs. They had used one of our templates so assumed we had a connection with the company. Needless to say they were scammers. The thing is when I looked at the site I could just see it was suss, I wouldn't have punched in the number of my plastic in a million years but folk obviously did.

I think as things progress online the need to look credible and build trust will increase. Just my opinion though

d

[pvcprinting]

Originally Posted by RedEvo

It's not so much a site being ugly, one man's meat and all that. For me it's if the site looks like it belongs to a 'proper' company. There are so many wingers in webland.

Mind you, a while back we had some investigators contacting us from the USA about a site selling Classic Box Set DVDs. They had used one of our templates so assumed we had a connection with the company. Needless to say they were scammers. The thing is when I looked at the site I could just see it was suss, I wouldn't have punched in the number of my plastic in a million years but folk obviously did.

I think as things progress online the need to look credible and build trust will increase. Just my opinion though

d

Couldnt agree more

eventually people will become more and more site savvy and start to tune into 'proper companies' or the 'fly by nights'

[admagic]

Originally Posted by RedEvo

It's not so much a site being ugly, one man's meat and all that. For me it's if the site looks like it belongs to a 'proper' company. There are so many wingers in webland.

Mind you, a while back we had some investigators contacting us from the USA about a site selling Classic Box Set DVDs. They had used one of our templates so assumed we had a connection with the company. Needless to say they were scammers. The thing is when I looked at the site I could just see it was suss, I wouldn't have punched in the number of my plastic in a million years but folk obviously did.

I think as things progress online the need to look credible and build trust will increase. Just my opinion though

d

Trust is built in many ways....like real phone numbers, names and addresses. Testimonials that can be verified. Trust logos and so on.

And as for "proper websites" ....take a look at Dan Kennedys experiments with clunky copy - which outsold pristine copy. Some clunkiness makes you seem human.

[Alvin]

I would go along with that,Too much polish can be a bit off putting and make a company seem inaccessable,bit like I will probably feel when I go to Buckingham palace for me knighthood.

There is also the point that these days I have to walk past Rolls Royce showrooms ,as a poor pensioner.

" to err is human" or home made cakes are usually better than Mr Kiplings.?

Alvin