I have my own views as to what is good and bad on a website BUT there are also key principles to be observed.
In this day and age of the enlightened visitors and the widening spectrum of viewers, we have to consider usability and acccessibility.
Too many webmasters tend to become artistic rather than practical.
For my two cents, your website content and design need to match your marketplace and site objectives whilst remaining user friendly and coded to meet accessibility standards.
I could go on...but I won't.
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