Never used adwords - worth a try?

[AboveParr]

Hi

I got a voucher code through for £75 worth of adwords - I've set up the account (using google directly rather then their link - I'm a cynical so and so!) and all seems fine. I just need to add my £10 set up thingy then I'm away.

Is it worth trying? I come nowhere at the minute on google (playing with SEO at the mo), but looking at some of the search terms the PPC cost should be fairly small - some of them only have one ad on them...

Any advice greatly received as I'm a complete numptie on this one!

[Indizine]

You need to visit Mike Seddon's website for loads of good info on adwords as part of your website promotion strategy.

[Mike Seddon]

Sara,

Definitely worth a try!

Start with small budgets and use their £75 to learn with.

Here's some tips from the blog to help you.

Nine Deadly Adwords Sins

Also here is a blog post pointing to some of my more popular Adwords advice.

Best adwords advice

Feel free to ask me any questions. More than happy to help.

Cheers
Mike

[LOS Design UK]

Just remember....

60% of peeps will not use the sponsored links
Research, relevance and targetted and you will be fine...
Couple this with your effective SEO program and tilt it overtime from 100% PPS Vs 0% Organic.
Aim to tilt it 80% the other way within x months









But 40% do

[Mike Seddon]

Just remember....

60% of peeps will not use the sponsored links

I'd love to know where that statistic is quoted please. I'm always on the look out for good data.

I completely agree with you about using other forms of marketing as well. The most dangerous number in business is 1 (Not my quote. It came from Chris Cardell).

[LOS Design UK]

I'd love to know where that statistic is quoted please. I'm always on the look out for good data.

I completely agree with you about using other forms of marketing as well. The most dangerous number in business is 1 (Not my quote. It came from Chris Cardell).

Hi Mike

Got it from a google book I was reading (about not by)...I shall quote the ref. and acknowledge the source in a mo...just going to grab the book now

[LOS Design UK]

correction and reference....it is less than I said (has been a whle since I read it tho...)

"The fact is only 35% of searchers ever click on paid results..."

Author: David Viney
Publication: Get to the top of google
Page 185, para 4, line 7

[PremierPDS]

Just spotted that book on Amazon for a little under a tenner...is it worth a read???

[LOS Design UK]

Just spotted that book on Amazon for a little under a tenner...is it worth a read???

If I remember rightly...yup (read it a while ago) and at under a tenner, defo.

[justinmarch]

Hi Sara

I would give adwords a go, but I would spend some time educating yourself as much as possible first.

Justin