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Competitive ad filters

For questions about Pay per Click Advertising and Google Adwords, improving Conversions and Maximising ROI

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  #1 (permalink)  
Old 17-03-2008, 11:08
UKSBD UKSBD is offline
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Default Competitive ad filters

I'm coming at this from the opposite way, don't want to help the PPC
boys want to help those who use AdSense instead.

I appear to being targeted my PPC companies and assume they are
getting their ads on my pages cheaper than general AdWords users.
I have a few blocked in my competitive ads filters, but not all.

I am about to block 3 or 4 of the bigger networks and will monitor things
over the next few weeks. Anyone who uses AdSense should be aware of
the competive ads filter and use it to stop networks targeting you.
(monitor your pages though if doing this to make sure ads are still displaying)
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Old 17-03-2008, 11:21
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I need to learn about Adsense as I've never had a site suitable for for it, buy display on A1 when we get the skin done.

I'm wondering if members would find an Adsense sub-forum useful?
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Old 17-03-2008, 21:03
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Ray....

Unless you are in a serious high value click niche ( for example I earn some from a niche website in energy) adsense is not the best way to monetize sites..

My greatest tip is not to use the full size ads, just use the small single line headline - they look like a resident menu and so people click them. I have tested this over a period and the small ones work far better-

But even then You can earn A LOT more from tasteful ads for class affiliate products with a great headline to promote them.....and using URL cloaking to make them appear to be resident.

Dont advertise anything you would not be happy to buy - and only things that come with a moneyback guarantee

[Maybe theres a deal to do, somewhere down the line when you have a lot more traffic- I have a lot of top class information products on website conversion, copy, advertising, adwords, traffic, social marketing - niche selection etc some of them I can rebrand too. " the A1 guide to ..." So when and if you are ready......]
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Old 17-03-2008, 22:21
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A lot depends on the site and how much work you want to put in to it.

I used to do a lot of affiliate work and just a little bit of AdSense, but the
affiliate work started getting too time consuming so I moved more stuff on to AdSense.

The advantage with AdSense is that you can just set it up, forget about
it and do other things at the same time.

When I was doing affiliate work it was a never ending job of keeping an
eye on merchants (making sure they weren't adding telephone numbers),
making sure products were in stock, checking banners, checking for
broken links etc. etc.

I still do affiliate work, but AdSense probably makes up 70% of my income
from my main site now.
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