[Dymo King]

I was waiting for you! You went off to the land of hobnobs to find out about polls and never came back. They must have been chocolate ones...

[SEO Guy]

If you ask yourself, do people search for the term rhino shop, you will quickly realise you are not targeting good quality keywords.

This paragraph is key, it should be easily understandable, clear and concise

Rhino PRO labels are developed for harsh environments and provide resistance against abrasion, different temperatures, chemicals, solvents, water and UV. RhinoPRO tapes offer several specific materials depending on the application, all with a strong adhesive and carefully chosen ribbon for high print quality and resistance.

Is that the best sales pitch you could use?

Is that the most you can write about your product?

How about some

Good quality text
Good quality images
On site optimisation
More pages
A mechanism for adding content
Testimonials

To name a few

Good luck with it

[Dymo King]

Originally Posted by SEO Guy

If you ask yourself, do people search for the term rhino shop, you will quickly realise you are not targeting good quality keywords.

Well, you say that, but most of my customers do search by the brand name, although some get confused between rhino/rhinopro. Not 'rhinopro shop' specifically, but that's just the title I want them to see in the google results.

I'm at a bit of a loss to think what generic keywords could be used for such a specialised product. Eg. most people searching a 'label printer' or 'handheld labeller' wouldn't be searching for this type of product (indeed my other sites target those types of keywords because they supply more suitable products).

Can you suggest any suitable med/high traffic keywords for these products?

This paragraph is key, it should be easily understandable, clear and concise

Rhino PRO labels are developed for harsh environments and provide resistance against abrasion, different temperatures, chemicals, solvents, water and UV. RhinoPRO tapes offer several specific materials depending on the application, all with a strong adhesive and carefully chosen ribbon for high print quality and resistance.

Is that the best sales pitch you could use?

Sales pitches aren't my strong point...

Good quality images

What's wrong with the images? (excluding the home page...)

On site optimisation

I though it was optimised...?

More pages

not sure what I'd put on them...?

A mechanism for adding content

not sure what you mean by that?

[SEO Guy]

Hi

On-Site optimisation starts with keyword research, I am currently working with 2 clients on their new online ventures. The first task for me is to find a batch of good quality keywords that will form the site navigation/menu

Your site is not optimised forGoogle

There are many good low cost copywriters out there

I find the images on the homepage bland

If you don't know what to put on other pages, why not look at your main competitiors

As for the last part, this may help
http://www.businessservicesuk.com/bu..._SEO_Part_2_76

[Dymo King]

Originally Posted by SEO Guy

Your site is not optimised forGoogle

In what way not optimised? It's an actinic site so uses SE friendly static html pages, each product has it's own page and is optimised for that specific product in terms of titles, keywords, meta descriptions etc...

Apart from adding more content to the product pages how else can I optimise it?

There is also the problem that many of the products (eg the labels) are the same and therefore it would be difficult to increase the content on the pages without adding a lot of duplication.

Originally Posted by SEO Guy

If you don't know what to put on other pages, why not look at your main competitiors

There aren't any other competing sites specifically for this product, it is normally sold on larger sites as part of a wider range of products and these typically have a lot less information on each product (some just the name and price, most of the others with the standard manufacturers blurb), none have separate pages talking about the rnage in general or what they're used for. My site provides oodles more info than the competing ones...

Originally Posted by SEO Guy

As for the last part, this may help
http://www.businessservicesuk.com/bu..._SEO_Part_2_76

Thanks, I see if I can get any of those to work on this site

[Arleigh]

I like the simplicity of the design. It looks nice. Its layout looks clean too. It also has easy navigation.

[Dymo King]

thanks!

[Rhyemba]

Hi

I really like it. Seems really simple to navigate, easy to read and all the information you need seems to be on the site. I would agree with the telephone number though, I personally like to have a back up when ordering from a company. If my order is not recieved or I have any problems, I like to know that I can speak to a real person.

Regards

Rhyemba

http://www.rhyemba.blogspot.com

[DesignsOnline.co.uk]

Your Logo is good, it is memorable and will help you to stand out, but to be honest the rest of the website realy needs some work.

It is a very "old school" or dated style. The buttons used for navigation for example, spoil the look of the site. I would also agree with SEO Guy, when you first look at the website, you are looking for the products, there isnt a products link in the navigation, and it took a few moments to realise that the fuzzy little pictures on the homepage were actually links to the products.

You need to make this much clearer, and also you need a bold text link to the categories of products you offer from the homepage.

[Dymo King]

yes, not sure where the products button went from the homepage, seems to have gone missing along with the delivery button...

I actually liked those buttons as they matched the site, but what type would you suggest?

Don't worry, I am writing all these things down, and when I next have a blitz on that site I'll definately get something done about those product images.