Google changing URL Policy in Adwords

[Chubster]

In case anyone missed it See Hear

That will make some of my display url's look well.....ugly

http://petshop2u.co.uk/products.php?cat=300

[UKSBD]

No, you can make your display URL
petshop2u.co.uk
or better still
petshop2u.co.uk/cat-products/

[Shop-Window-Posters]

I know its a bit of a pain

[Chubster]

No, you can make your display URL
petshop2u.co.uk
or better still
petshop2u.co.uk/cat-products/

How...it has to be the same as my landing page ?

For instance this is the landing url for dog beds http://petshop2u.co.uk/categories.php?cat=35

[Spiderden]

How...it has to be the same as my landing page ?

.htaccess and mod_rewrite is your friend

[Chubster]

.htaccess and mod_rewrite is your friend

Trust me...neither of those are my friends.

This would be something my web guy would have to do...would this mean a rewrite for every url (cant afford that) or is there some sort of automation process?

[Spiderden]

You would only need to do rewrites for your landing pages, though if you have many, you could create a generic rule that would shorten all your product/cat URLs.

[UKSBD]

How...it has to be the same as my landing page ?

For instance this is the landing url for dog beds http://petshop2u.co.uk/categories.php?cat=35

No, it only has to be the same domain

[Chubster]

No, it only has to be the same domain

Oh yes, ok...I see now. Cheers

[G4B]

If you are using PHP, and your hosting supports mod-rewrite (most do), a .htaccess file with some code for rewriting your pages, tied into a database where you can specify what friendly URLs you want for each page, header information such as meta tags and descriptions, title and then display the page can be easily done.

Trust me...neither of those are my friends.

This would be something my web guy would have to do...would this mean a rewrite for every url (cant afford that) or is there some sort of automation process?