Thanks - I did a google search but found so much conflicting advice (and some of the discussions on the subject were quite dated) so thought I'd double-check. The US hosting company I contacted yesterday gave me the general advice I outlined above, but just wanted a second opinion. No worries - will do more reading.
Louise, I don't have the definitive answer but I can share with you what I was advised when I was looking around for green hosting (most of which seemed to be US-based) and that was not to host a UK site with a hosting company based in America.
Hope that is of some help!
Vicky
__________________
Small business copywriting and PR that doesn't cost the earth - Carbon Neutral Copy
Connecting organisations with their communities - Public Sector PR
items that affect your ranking are
1. Domain extendion .uk is best for the UK
2. PHYSICAL LOCATION. now this is the one that causes the problems. A server can be LOCATED in a telehouse on canary Wharfe, but physically located in ANYWHERE in the world! The physical location is the country to hich the IP ownership resolves. Most cheap hosting companies will tell you they are phycially located in the uk when they are not, as they confuse physical location with whre the server is
3. In bound linking pattern, if you get lots of UK only links to a com located in the US, it will rank.
4. For google. Web master Tools country setting. Go into WMt set your home country for the site to Uk and you are sorted with Google
It might sound arrogant for me to say definitive reply, But I know the above to be true beyond question.
Brilliant, thanks so much everyone. Really appreciate your replies.
Case: your point about not ranking for the 'pages from the UK' search is especially interesting (I always tick this in my own searches). Thanks for sharing.
I'll definitely use the google webmaster tip, but think I'll keep it simple & stick with UK hosting (obviously making sure it's the server rather the company itself which is located in UK - thanks for that tip OWG )