Something I have come accross today, has got me thinking again (I know it's dangerous and I should stop it)
Suppose you have to absolutely identical web pages, but one is at
xxx.com\fred.html and the other at yyy.com\fred.html
You would expect google to penalise\not index one of the pages wouldn't you?
Well the pages in question are part of the free setup offer to people buy a franchise, and literally the only difference is the domain name. Is it me or are these pages a complete waste of then?
I think they'd be seen as duplicate pages and one would be penalised....presumably the newer of the two domains.
unless of course some of the content can be changed...
Nope, Google will show the page with the higher authority/importance.
here is an age old black hat method , (it is one of the 'almost' things google mention in their pages when they say 'there is almost nothing a competitor can do to harm your rankings )
1. Grab a compeitor website structure and everything.
2. Place the filestructure on your site and change the content
3. Build the pagerank/authority of your site to higher than the original competitors site
4. Cloak the original pages serving them up to any of the googlebots, and also to the whole of the Google IP range.
5. Nocache your pages so that google doesn't hold a public cache
In effect what is happening is that when a normal person hits your site they see your original content, but when Googlebot comes along, you serve up your competitors content.
Now when someone does a search, Google is faced with two identical pages to display, which one does it drop? It drops your competitors pages as they are seen as less important.
Don't try this at home though as it is dangerous and WILL get you banned (eventually), after you have bowled your competitor out of the serps and he has paid shedloads of money to an SEo who doesn't have a clue
I know servingsdifferent content etc. is against just about every google rule going, however if you are going to do such dirty tricks, surely you could develop a keyword rich bot trap, that when anybody else looks at redirects to you're real site??
All you need is meta tags for title and description that grab peoples attention on the google listing then the rest can be keyworded gibberish.
I know servingsdifferent content etc. is against just about every google rule going, however if you are going to do such dirty tricks, surely you could develop a keyword rich bot trap, that when anybody else looks at redirects to you're real site??
All you need is meta tags for title and description that grab peoples attention on the google listing then the rest can be keyworded gibberish.
not a hope in hell. the aim here is two fold,
1. to get the top rankings
2. To take your opposition out of the marketplace, reduce his imcome, and break his business.
Google uses sematic evaluation these days, so if pages are gibberish they will eventually be picked up and the site penalised from the rankings.
Cloak and be damned LOL
I would like to state here that I do NOT practice commercial black hat, I only use it against/on my own test sites which are non commercial, and for educational purposes only. I often come up against black hat, and I would be screwed if I didn't understand it
why would you have 2 domains offering the exact same content to readers anyway?
Not us, but somebody offering a franchise, I looked into the web stuff they offer as part of the package. The content is identical for all the franchisees, hence IMO useless.
If I owned a franchise, I would link build like crazy to my home page for my own and everyone elses phrases and blow all the other franchisees out of the SERP's Web marketing is such a cruel existence