Although the 'review my site' section of the forum is a great help to many people, it tends to be a summary of recommendations.
I'd now able to offer members of A1 a full website audit for only £90.
The report includes a complete review of the website from an end user's point of view and covers everything from navigation to content, keywords to shopping baskets.
So if you'd like your website reviewed, simply PM me.
The report includes a complete review of the website from an end user's point of view and covers everything from navigation to content, keywords to shopping baskets.
How?
What I mean is, how are these tests carried out?
Do you just sit at the site and click around?
OR
Do you have a dedicated User testing department?
Do you do eye tracking?
Do you cover areas like Efficiency, Accuracy, Recall or even Emotional response?
usability check including:~
- accessibility check
- layout best practices in general
navigation check
folder structure check (hierachy)
internal Linking structure check
technical check corect use of headings etc
search engine friendliness
Sitemap advice, creation submission.
robots .txt including suggestions for controlling which pages are indexed
htaccess check and correction
Backlink report covering :~
- link volume
- anchor text analysis
- link quality (bad neighbourhoods etc)
Outbound link report covering:~
- quality of outbounds
- reciprocal %
- Authority outbound linking
competition back link report covering the same as per our site.
page titles META
page descriptions META
page keywords Meta
Exhaustive Keyword research including:~
- main keywords
- grouping into short medium long
- identifying potential new niches
- complete keyword competition analysis to confirm how many sites are
actually targetting each phrase
Link building Directory submissions (500 drip fed including £200 of paid)
Link building Articles Writing and submission (5 articles including deep linking)
Link Building Blog Posts (5 blog posts across 600 blogs)
copy/content check site wide
Keyword matching to pages and advice on additional content
Title writing (for Directory Submission)
Description Writing (for Directory Submission)
Current ranking report for suggested keywords
competition analysis report
analytics supply and installation if needed
Telephone & email support to hand hold through the implementation :- £90 doesn't scratch the surface though!
Well at £90, mine obviously aren't as comprehensive as OWG's.
The web review covers:
1 - Keywords used, meta tag titles and descriptions
2 - Navigation of the website - are buttons where users expect to see them (i.e. is there a contact us button etc and is it simple to find). Are there links backwards and forward around the website easy to use or do vistors get stranded on a page
3 - An overview of the theme and colour scheme i.e. is there pale text on a pale background, does the colour scheme reflect the industry i.e. I wouldn't expect a baby clothes websie to be predominantly black etc. This includes general layout best practice info.
4 - A review of the basket and checkout areas ecom sites covering secure credentials, is it easy to buy through, are there any bits where users will be falling out of the website
5 - Keyword useage and density within site
6 - How accessible the site is (W3C compliant)
7 - Whether legal requirements are on the site i.e. the registered address of the company
8 - Any SEO observations - i.e. are spiders visting, what page rank is the site etc and recommendations of how to improve it.
My report does not include a review of link strategy or keyword research - those are covered in additional reports that I offer seperately.
Credentially - I have a Certificate in Digital Marketing from the IDM as well as six years experience working on various websites across different industries.
I tend to agree. An audit is just that and yours is more than comprehensive.. there's more than being legally compliant, I would want more visitors and more conversions with actionable results.
I tend to agree. An audit is just that and yours is more than comprehensive.. there's more than being legally compliant, I would want more visitors and more conversions with actionable results.
Sorry when I said £90 doesn't scratch the surface, I meant with regard the cost of my service. We are offering different products I also offer a cut down version for £250 but I tend to work with people who are aggressively looking for business, so my report is completely different. Not better nor worse, just different.
Some people like athe Ferrari, some the porsche, it is personal choice.