Hey all,
I'll get straight to the point. I'm starting a business website as a sole trader and have been reading through regulations.
I was looking at the e-commerce regulations that were updated on 1st Oct 2009. I understand that by law a sole trader must include 'their name trading as the business name' on their website and a geographic address where the business is established.
Yesterday while reading throughout it, it stated that these details had to be included unless the business owner has reason to believe that providing the details could potentially cause unwanted behaviour, loss, damages, consequences, etc (due to the nature of the business).
I'm pretty sure the article was from a reputable source, but now that I want to check I can't find it! Does anyone know if this is all true or not?


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